Wisconsin native trained in contemporary American cuisine, Luis emphasizes seasonal ingredients and straightforward technique to craft approachable dishes that highlight local produce and artisanal products. He leads the kitchen team, designs menus, and ensures quality and flavor across the restaurant and catered events.
THE TEAM
Matt Trotter
FOUNDER + BUILDER OF EXPERIENCE
Hometown: Princeton, WI
Enneagram: 4w5
• Responsible for the vibe, recipes, merchandise, etc.
• Usually back in the kitchen or running out to work on other projects
• Most likely ate an Armie for lunch
Nancy Hiestand
Co-FOUNDER/KITCHEN QUEEN
Hometown: Princeton, WI
Enneagram: 9w1
• Matt’s mom, been with Horseradish from inception
• Loves playing around with new recipes
• Queen of the Cookie
Greg Wright
VISION HOLDER + InTEGRATIVE BUILDER
Hometown: Stevens Point, WI
• Went on a dating app and landed a job!
• Loves the big picture and placemaking.
• Probably will try to convince you to move here.
RACHEL OLZER
KITCHEN DIRECTOR + CONNECTOR
Jason Menting
MUSIC DIRECTOR
Hometown: Waukesha, WI
• Amateur Impersonator
• Jack of all trades
• Been to more Phish shows than we can count
Alex & Sarah Pearsall
BUSINESS PARTNERS + Enthusiasts
Hometown: Appleton, WI & Oak Park, IL
• Met Matt at the food truck in 2015
• Travelers + Foodies
• Always up for a good game
Partners
Renard’s European Bakery
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Boerson Farm
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Contributors
ANDREW
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